II Profile
A holding company of one generation: established in 1998, built on a network that came before it, and deliberately kept small and comprehensible ever since.
The holding company was established in 1998 by Frits W. Vernède. He previously worked at ABN AMRO in Amsterdam, VOPAK in Rotterdam, ING Bank in Amsterdam, Société Générale Bank in Amsterdam and the Meeùs Group in Amersfoort, and as a real estate developer at a mid-sized builder in Utrecht.
A period of preparation preceded the foundation: the expansion of the network of relationships and the design of a framework for corporate planning.
In the years after the foundation the commercial real estate market moved with interest rates. That movement set the pace of the company.
1998
The holding company is established in Soest.
1998–2001
A strong rise in the commercial real estate market, helped by falling long-term interest rates.
2000
Sale of a substantial participation together with its sub-participations, partly in anticipation of the turn.
2001
The market shows a downward correction.
2003
The 2000 sale is settled in full.
2008–2014
The credit crisis. Outside this period the residential segment has risen sharply to this day.
Should money and capital market rates rise, the residential segment will almost certainly undergo another downward correction.
Synvestor® values simplicity, clarity and integrated thinking. The overall integrity and autonomy of the company always come first.
A developed cost awareness must continuously contribute to cost control and efficiency. Structured and analytical thinking in turn produce a focus on the quality of people, services and products.
Key notions in our company culture:
Synvestor® joins the words synergy and investor. The explanation is simple: investing in a structured partnership adds substantial value by virtue of synergy.
Because of its distinctive character, and for reasons of marketing, the name has been registered and protected with an ® in the Netherlands.
The founder has an affinity with classical, and particularly Roman, architecture. It shows in the logo and in the overall atmosphere of this website: the triumphal arch, the stone colours and the inscriptional letterform.
Where illustrations are used, the source is credited. In 2004 Synvestor® received written permission from Altair 4 Multimedia in Rome and from the Université de Caen in France to use their 3D illustrations.
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The structure of Synvestor® follows from the way the company wants to carry risk: not in the holding, but as far from it as possible.
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